A blog about the 1967 Chicago White Sox, sports memorabilia, game worn flannels, interviews and big leaguers admired during my youth and to this day . Hope you enjoy the site.
I never knew that Joe Horlen made the Wheaties Box. At that time it was a more significant endorsement than a Sports Illustrated cover. I am pleased that someone so special received an accolade as he was often overlooked since his winning percentage did not reflect his ability for many years of his career.